“A long time ago in a galaxy far, far away…” Well, you know the rest. This isn’t Star Wars, however, there is a new force in the galaxy…we call it the promotional apparel expansion! The Force of Apparel has been the leading product category in the promotional items industry since, well, before the first Star […]
Even with its healthy set of skeptics and critics, divided on everything from usefulness to privacy, wearables is widely projected to be the biggest thing in mobile since the smartphone. ABI Research expects 90 million wearables, predominantly for fitness tracking and healthcare, to ship globally this year, and IDC predicts sales to reach 112 million […]
IHeartRadio turns photo-sharing into a giveaway. IHeartRadio is touring the country with a T-shirt vending machine that accepts Instagram photos as payment. The marketing effort has racked up 5.7 million
Looking to break away from the boys’ club or refine your women’s apparel approach? Andrea Engel, vice president of portfolio and supplier management for alphabroder, Trevose, Pa., and Jennifer Tsai, vice president of operations and designer of the Lilac Bloom line for Tri-Mountain, Irwindale, Calif., shared some insights on trends and best sales practices for women’s apparel.
As a child (or even an adult!), I’m sure many of you have wished that you could find a crayon or marker that would exactly replicate the color of the sky or the pigment of your skin while creating a landscape or self-portrait. Well, you can soon! A new device called Scribble matches hues from the world […]
Nearly two in three adults report that seeing uniformed employees has a positive impact on their perception of a company February 19, 2014 Uniforms can speak volumes about a business’ operations and brand, as found by a recent study commissioned by Cincinnati-based Cintas Corporation. The survey, conducted online in January 2014 by Harris Interactive among 2,051 […]
PYRAMID Award winner for "Best Self Promotion"
2010 • 2011 • 2014
2010 • 2011 • 2014