The Tricky Etiquette of Business Gifts


Last holiday season, Scott Shickler, owner of Nirvana Café and Grille in Roswell, Ga., sent out 20 gift baskets to his best catering clients and suppliers. The baskets, filled with coffee, mugs and a variety of gourmet food items, were well received. Customers called and thanked him, and most important, continued to patronize his company. […]

Beyond the Pen

digital composite of hand holding smartphone with vignettes

Winning at Tradeshows is no easy game. In fact, what might seem like one of the easiest decisions associated with trade shows… Is actually a lot more complicated. That decision being giveaways. An emerging promotional product trend in 2017 is that prospects are expecting higher-quality giveaways altogether… which means higher expectations for you and your […]

It’s Sweet to Meet You


Success means different things to different people. But one fact is universal: Real success is impossible without building relationships. Great relationships are the foundation of every great company. Whether it’s with your employees, your current clientele or prospective clients… furthering the relationships within your business can foster significant results. And the best part? It’s fairly […]